sales promotion budget

sales promotion budget
марк. = promotion budget
* * *
смета расходов на мероприятия по стимулированию сбыта

Англо-русский экономический словарь.

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Смотреть что такое "sales promotion budget" в других словарях:

  • promotion — [ prɔmosjɔ̃ ] n. f. • 1350; bas lat. promotio, de promovere 1 ♦ Accession, nomination (d une ou plusieurs personnes) à un grade, une dignité, un emploi supérieur. ⇒ avancement. Bénéficier d une promotion. Avoir une promotion. Arroser, fêter sa… …   Encyclopédie Universelle

  • Promotion (marketing) — Marketing Key concepts Product marketing · Pricing …   Wikipedia

  • promotion — /prə məυʃ(ə)n/ noun 1. the fact of being moved up to a more important job ● I ruined my chances of promotion when I argued with the managing director. ● The job offers good promotion chances or promotion prospects. ♦ to earn promotion to work… …   Dictionary of banking and finance

  • promotion — /prə məυʃ(ə)n/ noun all means of conveying the message about a product or service to potential customers, e.g. publicity, a sales campaign, TV commercials or free gifts ● Our promotion budget has been doubled. ● The promotion team has put forward …   Marketing dictionary in english

  • Budget — For the rental car company, see Budget Rent a Car. For the car insurance company Budget, see Budget Group of Companies. A budget (from old French bougette, purse) is a financial plan and a list of all planned expenses and revenues. It is a plan… …   Wikipedia

  • Promotional Budget — A specified amount of money set aside to promote a business or organization s products or beliefs. Promotional budgets are created to anticipate the essential costs associated with growing a business or maintaining a brand name. The budget is… …   Investment dictionary

  • percent of sales method — A method of setting a promotional budget in which the amount budgeted is a set percentage of the sales revenue, often a standard percentage for a given industry. Car companies are known to use a fixed percentage for promotion, based upon the… …   Big dictionary of business and management

  • United Kingdom — a kingdom in NW Europe, consisting of Great Britain and Northern Ireland: formerly comprising Great Britain and Ireland 1801 1922. 58,610,182; 94,242 sq. mi. (244,100 sq. km). Cap.: London. Abbr.: U.K. Official name, United Kingdom of Great… …   Universalium

  • Marketing plan — A marketing plan may be part of an overall business plan. Solid marketing strategy is the foundation of a well written marketing plan. While a marketing plan contains a list of actions, a marketing plan without a sound strategic foundation is of… …   Wikipedia

  • Marketing mix modeling — is a term of art for the use of statistical analysis such as multivariate regressions on sales and marketing time series data to estimate the impact of various marketing tactics on sales and then forecast the impact of future sets of tactics. It… …   Wikipedia

  • japan — japanner, n. /jeuh pan /, n., adj., v., japanned, japanning. n. 1. any of various hard, durable, black varnishes, originally from Japan, for coating wood, metal, or other surfaces. 2. work varnished and figured in the Japanese manner. 3. Japans,… …   Universalium


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